Progressive marketing and brand strategy, customer insights, campaign development, and workshop facilitation.
Experience as corporate global marketing VP, agency worldwide planning director, independent brand strategist and multicultural specialist.
Based in Amsterdam, Monturo Marketing helps clients implement marketing programs that make brand behavior an enduring part of the cultural and operational fabric of their organizations.
AREAS OF FOCUS
While able to advise across creative, media, and marketing challenges, these six areas are where I have particular enthusiasm and acumen to help you and your team:
Digging deep into your culture to bring out who you really are, making content easier to use, and creating on-brand behavior across your organization.
Helping you spend smarter by focusing on higher returns, through allocation algorithms, earned media platforms, and new ways to fund unique projects.
Adding structure and deliverables for well-designed workshops that get people behind your mission from the start and make sure your time and money is well spent.
Bringing interesting and different insights to briefs that help creative teams nail brilliant ideas, whether an app, an ad, or an integrated campaign.
From creative culture in the BRICs to adapting content across markets, uncovering cross-cultural perspectives on what brings people together.
Digital & Social Media
Enabling brands to shift to digital-first marketing, while putting digital and social infrastructure and assets to work opening up new business opportunities.